Clarity at Work
Xtensio’s editor needed to support complex, highly customizable documents without making the experience feel overwhelming. I helped reshape the interface into a cleaner and more approachable workspace, improving hierarchy, navigation, and interaction patterns while keeping the flexibility that defined the product.
Built to Adapt
I redesigned the full editor UI, creating a more cohesive system across tools, modules, controls, menus, and interaction states. This helped make the product easier to navigate and more scalable as new features were introduced.
From Edit to Share
Creating the work was only one part of the experience. The interface also needed to make it easy to move from editing to presenting and sharing, turning the same project into a flexible deliverable that could live across formats and devices.
Beyond the Editor
I also helped rethink how Xtensio presented itself. The previous visual direction was darker and more visually dense, so I developed a lighter, more flexible approach that gave both the product and its content more room to breathe. This system extended into user templates, landing pages, social advertising, and other brand touchpoints, helping the experience feel more cohesive from first impression to everyday use.
